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Inspiration to Reality with Custom

Inspiration begins with a spark, a glimpse of the unexpected. At Tarkett Hospitality, custom flooring is all about capturing a unique vision and telling a memorable, innovative design story better than anyone else. 

As the tourism industry opens back up completely and travelers are booking flights and reserving accommodations at a spectacular pace, it’s clear that everyone is ready to  explore the world once again! Similarly, the hospitality industry is also ready to deliver exceptional stays for visitors with artfully designed, unforgettable spaces just begging to be shared on Instagram. 

In order to create a one-of-a-kind feel and give guests the greatest intrinsic return on their stay, hotels and hospitality spaces can lean into custom design that reflects a company or region’s legacy and won’t be found anywhere else. At a time when getting your money’s worth has never more important, Tarkett Hospitality’s custom capabilities gives companies the opportunity to differentiate and showcase their respective identities with gorgeous flooring solutions. 

TH - Blotted Collection
TH - Custom Axminister

Here’s how Tarkett Hospitality turns inspiration into reality with custom:

It starts with Tarkett Hospitality’s close-knit creative design team understanding a hospitality company’s individual history, perspective, and priorities, and balancing these factors with the trends in the market and worldwide.

Next, it’s about tailoring the ultimate design vision of a space within Tarkett Hospitality’s Custom Design Studio and selecting the product, color, and design choices that will work with the client’s flooring budget and keep a low cost-per-key without compromising quality. 

The Custom Design Studio features nearly 3,500 customizable patterns including 105 Running Line patterns, 2,557 Custom patterns, as well as 1,167 patterns across the wide-ranging collections. 

Product types within the Custom Design Studio include Axminister, Dynamics, Intrepid, Legacy, Legacy Plus, LVT, Print, and Vivid

Also, the Tarkett Hospitality Design Team uses wide-ranging inspiration in daily life from travel and cityscapes to nature and patterns to create fascinating Custom Design Collections that are not found anywhere else. These monthly packages of designs based off inspirational trends continue to push the movement of bringing ideas from the outside world into interior spaces. 

Whether it’s the abstract work of Jackson Pollack influencing the Blotted Collection (curated by Margaret O’Brien), drawing from ethereal light streaks and prismatic shapes to produce the Iridescent Sunset Collection (curated by Kristen Evans & Julia Burgess), or using video game technology and science-fiction films to deliver the Virtuality Collection (curated by Lisa Denney), these exciting flooring visuals help companies distinguish themselves, create undeniable first impressions, and foster lasting connections. 

TH - Berry Jam
TH - MetaFLOORphic Collection

In addition to capturing company legacy, working in complete collaboration, and using artistic interpretations with stunning pattern, texture, tones, and illustrations, Tarkett Hospitality uses healthy materials and thoughtful manufacturing processes to ensure these striking, high-quality custom flooring creations are durable and easy to maintain. 

For more information on Tarkett Hospitality’s Custom possibilities, explore the 2022 Tarkett Hospitality Custom Lookbook and how flooring truly can express the imagination!

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